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	<title>Jamie Carruthers &#187; Marketing</title>
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	<link>http://www.jamiecarruthers.co.uk</link>
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		<title>Wine Offers &#8211; live!</title>
		<link>http://www.jamiecarruthers.co.uk/wine-offers-live/</link>
		<comments>http://www.jamiecarruthers.co.uk/wine-offers-live/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 18:30:20 +0000</pubDate>
		<dc:creator>Jamie</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.jamiecarruthers.co.uk/?p=32</guid>
		<description><![CDATA[
Another new site, Wine Offers is now live.  Aggregating discounts from the big online wine retailers such as Majestic Wine, this site will save you money just in time for Christmas!
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			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-33" title="Wine Offers" src="http://www.jamiecarruthers.co.uk/wp-content/uploads/2009/11/logo.gif" alt="Wine Offers" width="416" height="122" /></p>
<p>Another new site, <a href="http://www.wineoffers.org.uk">Wine Offers</a> is now live.  Aggregating discounts from the big online wine retailers such as <a href="http://www.wineoffers.org.uk/majestic/">Majestic Wine</a>, this site will save you money just in time for Christmas!</p>
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		<title>New site is launched!</title>
		<link>http://www.jamiecarruthers.co.uk/new-site-is-launched/</link>
		<comments>http://www.jamiecarruthers.co.uk/new-site-is-launched/#comments</comments>
		<pubDate>Tue, 04 Aug 2009 13:46:17 +0000</pubDate>
		<dc:creator>Jamie</dc:creator>
				<category><![CDATA[Making Money]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.jamiecarruthers.co.uk/?p=30</guid>
		<description><![CDATA[Just a quick note to say I&#8217;ve just launched a new site, Bib Shorts.  It is an affiliate site focusing solely on promoting cycling bib shorts through Wiggle, the online cycling retailer.
]]></description>
			<content:encoded><![CDATA[<p>Just a quick note to say I&#8217;ve just launched a new site, <a href="http://www.bibshorts.co.uk">Bib Shorts</a>.  It is an affiliate site focusing solely on promoting cycling bib shorts through Wiggle, the online cycling retailer.</p>
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		<title>Testing dynamic content with Google Website Optimizer</title>
		<link>http://www.jamiecarruthers.co.uk/testing-dynamic-content-with-google-website-optimizer/</link>
		<comments>http://www.jamiecarruthers.co.uk/testing-dynamic-content-with-google-website-optimizer/#comments</comments>
		<pubDate>Wed, 06 May 2009 09:36:54 +0000</pubDate>
		<dc:creator>Jamie</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[dynamic]]></category>
		<category><![CDATA[testing]]></category>
		<category><![CDATA[website optimizer]]></category>

		<guid isPermaLink="false">http://www.jamiecarruthers.co.uk/?p=28</guid>
		<description><![CDATA[I bought a lousy book on Google Website Optimizer (Sybex&#8217;s Always Be Testing) which seems to tell me very little about how to use GWO how I want.
I wanted to implement a dynamic element to a site I have started to test &#8211; namely an order summary on a shipping page of an e-commerce store.
Of [...]]]></description>
			<content:encoded><![CDATA[<p>I bought a lousy book on Google Website Optimizer (Sybex&#8217;s Always Be Testing) which seems to tell me very little about how to use GWO how I want.</p>
<p>I wanted to implement a dynamic element to a site I have started to test &#8211; namely an order summary on a shipping page of an e-commerce store.</p>
<p>Of course, because GWO is javascript powered, any dynamic code (I&#8217;m using PHP&#8217;s Smarty but the same goes for any serverside language) will not be rendered because JS is interpreted clientside.  You can only use HTML/CSS and JS as a variation.</p>
<p>After some thinking (admittedly I should have come up with a solution a lot quicker than I did), I realised I could add in my dynamic order summary code in to my Smarty template file as normal, then in my GWO variation just add some CSS to hide it:</p>
<p>&lt;style tyle=&#8221;text/css&#8221;&gt;</p>
<p>#mydiv {display:none}</p>
<p>&lt;/style&gt;</p>
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		<title>Who searches &#8216;Pages from the UK&#8217;?</title>
		<link>http://www.jamiecarruthers.co.uk/who-searches-pages-from-the-uk/</link>
		<comments>http://www.jamiecarruthers.co.uk/who-searches-pages-from-the-uk/#comments</comments>
		<pubDate>Thu, 12 Jun 2008 11:21:24 +0000</pubDate>
		<dc:creator>Jamie</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Search]]></category>

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		<description><![CDATA[Google.co.uk users get an option Google.com users don&#8217;t when searching.  That is to restrict their search query to &#8216;Pages from the UK&#8217;.
I never use it myself, but I came across a Hitwise article that mentions that 14% of UK Google searches have the option selected.  So, if you operate in the UK and [...]]]></description>
			<content:encoded><![CDATA[<p>Google.co.uk users get an option Google.com users don&#8217;t when searching.  That is to restrict their search query to &#8216;Pages from the UK&#8217;.</p>
<p>I never use it myself, but I came across a <a href="http://weblogs.hitwise.com/robin-goad/2008/04/how_popular_is_googles_pages_from__the_uk_search_option.html">Hitwise article</a> that mentions that 14% of UK Google searches have the option selected.  So, if you operate in the UK and your site doesn&#8217;t appear under a &#8216;Pages from the UK&#8217; query, you could be missing out.</p>
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		<title>A new domain to play with</title>
		<link>http://www.jamiecarruthers.co.uk/a-new-domain-to-play-with/</link>
		<comments>http://www.jamiecarruthers.co.uk/a-new-domain-to-play-with/#comments</comments>
		<pubDate>Sat, 31 May 2008 12:20:48 +0000</pubDate>
		<dc:creator>Jamie</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://jamiecarruthers.co.uk/a-new-domain-to-play-with/</guid>
		<description><![CDATA[I just bought the domain Undelete Files to play with the Google exact match domain bonus and see if a lite site can outrank some heavy weight competition for the target keywords with just a few links.
I will post updates here soon.
]]></description>
			<content:encoded><![CDATA[<p>I just bought the domain <a href="http://www.undeletefiles.co.uk">Undelete Files</a> to play with the Google exact match domain bonus and see if a lite site can outrank some heavy weight competition for the target keywords with just a few links.</p>
<p>I will post updates here soon.</p>
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